In the beginning was the single player game -- man against machine. Remember Pong? Ms. Pac-Man? A few years later, player vs. player was all the rage. The advent of online play expanded the competition to team play, but now as video game play has evolved from the tastes and desires of the Generation X gamer to the Millennial gamer team, cooperation or cooperative gaming is now the in thing.
Gears of War, Rainbow Six and NHL are first wavers, but the best of the bunch is Rock Band, the hottest selling game of this past Christmas season. Competition is no longer in, now it’s all about team work and collaboration. Building together instead of tearing apart. If a band member (player) falls behind in the game another player can step in to rescue him.
“Gag!” How nice. How sweet. How... “Yes We Can” Millennial!
OK, so the new collaboration games are not my speed. They’re not supposed to be. I’m an old Xer, I represent the past. But make no mistake, the Millennials are on deck and they will change everything they touch just like their Boomer parents did.
The internet is their playground. Collaborate or die!